Conifer Handmades: Cultivating Cross-Border Prosperity on Alibaba.com's Global Stage

"When I first joined Alibaba.com in 1999, it felt like stepping onto a high-speed bullet train, accelerating my business in ways I hadn't imagined. However, becoming a Verified Supplier was like shifting to rocket speed—it transformed not only my company but also my entire approach to growth. Giving back to Alibaba.com as a lecturer has brought immense abundance into my life, and it has been both a privilege and a rewarding challenge. It has pushed me to stay sharp, continuously deepening my knowledge and boosting my confidence."

- Ravin Sadh, Owner of Conifer Handmades

Ravin Sadh's success story is one that many aspiring entrepreneurs would envy. Starting small, his business focused on selling cotton paper and fiber-based crafts, such as silk and banana fiber items. By 2004, Ravin’s business hit a major milestone when they received a 200,000 US dollar order, a life-changing moment for his company.

Over the years, his company’s presence on Alibaba.com has expanded, with consistent orders from around the world, and he attributes this success to the quality inquiries and trust that being a Verified Supplier brings. "The trust factor for buyers is very high when they see the Verified Supplier tag," Ravin notes.

In 2021, Ravin took on the challenge of becoming a lecturer, a role that was far from his comfort zone. Initially, the prospect was daunting. Ravin, who had spent years mastering the intricacies of e-commerce, was now tasked with sharing his knowledge with others. "I was very nervous initially," he recalls. "Three years ago, I wondered how I could do this. But now, I look forward to giving lectures and talking to people about it."

The transition was not without its challenges. For Ravin, the biggest hurdle was not the content itself, but the confidence to present it effectively. However, with each session, his confidence grew. Today, he speaks with the assurance of someone who has not only mastered his craft but also the art of teaching it. "My confidence has increased a lot. I love sharing my experiences, and it feels good when people find my sessions valuable," Ravin says.

What truly sets Ravin apart as a lecturer is his deep understanding of Alibaba.com and his ability to convey complex concepts in a relatable way. His lectures focus on practical, actionable advice—how to optimize product listings, use the right keywords, and communicate effectively with buyers. "I emphasize the importance of posting good quality products, using the right keywords, and having good pictures," he explains. "Sellers often don’t know how to communicate with buyers properly, and that’s where I try to help."

Through his lectures, Ravin has found a new sense of purpose on Alibaba.com. His goal is not just to teach but also to inspire. "I want to make sure people are using Alibaba.com in the right way and benefiting from my experience," he says. His story is a beacon of hope, illustrating that success on Alibaba.com is not just about achieving business milestones but also about contributing to the community that has enabled your growth.