Turkish SME creates global trade presence with Alibaba.com

Haci Ali Kucuksakarya
Ayseliza IC VE DIS Ticaret Limited Sirketi
About the Company
Ayseliza IC VE DIS Ticaret Limited Sirketi
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Company Size:
5 - 10 employees
Founded in:
Alibaba Years:
Main Markets:
USA, Canada, UK
Business Objective:
Expand to global markets
Succeed in ecommerce
Reach business buyers
“I live on Alibaba.com, to be honest. Whenever I get home from work, I open my computer and go straight to Alibaba.com. I check for updates, join all the trainings – even the Chinese language trainings! – and I’m always trying out new things on the platform.”

- Haci Ali Kucuksakarya, Founder, Ayseliza IC VE DIS Ticaret Limited Sirketi


With a background in sales and strong selling experience on B2B and B2C marketplaces, Ayseliza founder Haci Ali is no stranger to digital selling. In his previous role as a customer and sales expert, his daily tasks included managing customer interactions on selling platforms and helping his firm find opportunities to close new deals. And that’s where he found and fell in love with Alibaba.com.

Unsurprisingly, when the time came to set up his own company, he turned to Alibaba.com to create an international trade presence.


“I chose Alibaba.com because I saw the power of the platform”, says Ali. “Alibaba.com provides me with the best possible deal. It gives me market-leading features, all-inclusive tools, and lightning-fast support – all for a single annual subscription.”

Ayseliza funnels all its business through Alibaba.com because it gives them all of the tools they need to sell internationally, says Ali. Ali is particular about the helpful assistance his company gains from support reps on Alibaba.com.

“I’ve been on other marketplaces where simple issues can take up to six months to resolve. Alibaba.com provides a better experience for me, providing my business with swift support and effective resolution.”

Ayseliza benefits from its founder’s selling expertise on the platform. The company was one of the first adopters of Smart Keywords in Turkey. Ayseliza carefully optimizes its product listings, using clear and inviting pictures, product videos, and product descriptions that are attractive to customers.

Naturally, their inventive and methodical use of the platform has resulted in stellar business expansion and constantly growing revenue.


Today, Ayseliza funnels most of its yearly $5-$10 million revenue through Alibaba.com. The company has customers in every continent globally, including repeat clients in Australia, Singapore, US, Canada, UK, Ireland, Bulgaria, Italy, Hungary, Gabon, and South Africa.

Yet, as far as Ali is concerned, there’s still more to come. The company is constantly searching out ways to improve its business offerings, garner more clients, and grow revenue using Alibaba.com tools.

To new sellers on Alibaba.com, Ali says “never give up.” Alibaba.com provides all the tools that businesses need to improve their global trade offerings and enter into new markets, and Ali notes that with a little perseverance and a lot of curiosity, any seller can improve their sales with Alibaba.com.