A young business in the agricultural industry that leveraged their growth on Alibaba.com

Our motivation to change

“Our staff’s enthusiasm and proactivity has been key for our transition to online e-commerce”

VIHABA specializes in exporting and distributing agricultural products, handicrafts and garments. Our top priority is improving product quality, principally through investing in factory improvements, optimizing our systems and upgrading our production lines. We’re also thrilled to be a strategic partner for many companies from developed countries, such as Japan, South Korea, Germany, USA and Italy.

To continue growing, it was essential for us to constantly find new ways to expand our distribution channels. The importance of online channels became clearer, especially after experiencing the recent disruption through traditional offline channels. Our staff’s enthusiasm and proactivity has been key for our transition to online e-commerce.

Our initial achievements

“All the orders we receive are significant to us”

We have a lot of customers from the Middle East, the very first of which came from Israel. They are quite memorable as they placed an order after we were only on Alibaba.com for a month! Nonetheless, all the orders we receive are significant to us.

“We are confident we will achieve 55 percent growth on Alibaba.com within the next two to three years”

By being active on Alibaba.com, we receive more than 200 inquiries every month, and our response rate is among the highest on the platform, which is at 93.8 percent. We pride ourselves on our current annual turnover of USD 10 – 50 million, and are confident we will achieve 55 percent growth on Alibaba.com within the next two to three years.

Our key success factors

"The key to success on Alibaba.com is to regularly update information and participate in Master Class sessions"

We have found that the key to success on Alibaba.com is to regularly update information and participate in Master Class sessions. The Master Class sessions are incredibly valuable for staying up to date on changes in the market, learning new skills, and getting advice from professionals who have been working in the industry for a long time. Moreover, as we have mentioned before, having an enthusiastic and proactive team is absolutely necessary to increasing impressions and inquiries.

“The most effective tools on Alibaba.com, in our experience, are the ‘Messages Center’ and ‘Keyword Ranking’ tools”

The most effective tools on Alibaba.com, in our experience, are the “Messages Center” and “Keyword Ranking” tools. These two have enabled us to manage customers closely and effectively. The keyword ranking feature is also very helpful for improving how we promote our products.