Protection
Accept customer payments through Alibaba.com and protect your shipments and customers through Trade Assurance.
Alibaba.com seller services and support
Grow your margins with a suite of tools built for B2B sales
From marketing to prospecting to shipping, take advantage of these tools and services to help you expand your sales online.
Storefront and catalog
Bring your catalog online to attract more customers
A robust online product offering is fundamental to drive ecommerce sales. Set up one storefront within the Alibaba.com marketplace to reach global buyers, and optimize product listings for maximum exposure.
Storefront
Create a digital identity that helps you brand your business and showcase your capabilities - no design or coding required.
Smart product posting
Apply to try out poducts posting feature for 30 days. Get started to see what your products exhibition could look like on Alibaba.com.
Dynamic pricing
Negotiate pricing with customers, configure ladder pricing, and set Minimum Order Quantities to optimize each individual sale.
API integration
Get everything you need to start building your storefront how you want it - including open-source code documentation.
Communication
Connect freely to build lasting relationships
Interact with customers on your terms and own the relationships, customer contact information, and buyers’ background information to foster loyalty and repeat sales.
Translation tools
Communicate seamlessly with conversations translated into 18 languages, so you can sell to a global buyer base.
Product inquiries
Each sale is a conversation that starts with an inquiry, so you can know your customers better and build a book of business.
Online trade shows
Get your products in front of potential customers in a more intimate, live setting.
AliSupplier app
Manage your business on the go, so you can communicate with leads immediately while their interest is high.
Ads and lead generation
Increase awareness and sales with marketing tools
Find the right buyers for your products and market directly to them with tools to increase exposure and conversions.
Product showcases ↗
Display top products to get prominent exposure, with smart recommendations for which to use.
Keyword Advertising ↗
Reach shoppers based on geography, click history, and more — and only pay per click.
Request for Quotation (RFQ) ↗
Proactively find and connect with buyers requesting products similar to yours.
Sitewide promotions
Participate in sponsored campaigns to enjoy increased traffic periods and interest.
Analytics and support
Continuously improve your store and sales
Get optimization suggestions from site-based algorithms, and playbooks from industry experts and the professionals at Alibaba.com.
Dashboards
Visualize your store’s metrics and historical data, and get intelligent suggestions based on platform information.
Industry analytics ↗
Understand the state of your category and which products perform best through demand analysis.
One-on-one support ↗
Get help when you need it through virtual support and account management services.
Resources ↗
Participate in courses and workshops in the Seller Academy, and access articles and events.
Order management
Manage every step in one place
Deliver more value to your buyers by providing them with everything they need in one place. Take advantage of on-platform tools that ensure a simple, seamless process for you and your buyers.
Payments
Facilitate secure payments through financing services, wire transfer, credit card, or ACH, and transfer funds into your personal account.
Logistics
Leverage flexible shipping templates that enable you to use Alibaba.com Shipping or your own logistics provider.
