From Local to Global: K-Beauty OEM/ODM Strategic Expansion via Alibaba.com

1. Company Overview

LT CORPORATION was founded in February 2016 in South Korea by CEO Jaejin Lee. We began as a professional OEM/ODM manufacturer specializing in Korean cosmetics and skincare. Over the years, we expanded our portfolio to include fashion apparel while maintaining our core focus on high-quality beauty manufacturing.Our philosophy is simple: to develop reliable, safe, and effective products through rigorous R&D and strict in-house quality control.

2. Why Alibaba.com / When We Joined

We officially joined Alibaba.com in 2024. Starting from scratch, our first-year sales reached approximately USD 60,000. Within the next 12 months, our annual revenue doubled to around USD 120,000—driven by active engagement, competitive pricing, and strong buyer satisfaction.

3. Global Markets & Export Footprint

LT CORPORATION exports extensively to the Middle East, Europe, and the United States. More recently, we expanded into Southeast Asia as demand for high-quality Korean beauty products continues to grow.Today, approximately 80% of our total production is shipped globally, while about 20% is distributed within Korea.

4. Impact on Customers and Employees

As a manufacturer, we place strong emphasis on product safety, ingredient transparency, and consistent quality. Our clients value that all formulations are developed and produced directly in Korea, enabling them to offer premium and trustworthy products in their local markets.For our employees, working on global export projects and advanced OEM/ODM developments has accelerated professional growth and strengthened technical expertise across the team.

5. Our Comments on Alibaba.com

Alibaba.com has opened a doorway for us to connect with distributors, retailers, and private-label clients worldwide. The platform enabled us to build long-term partnerships and expand our presence far beyond domestic borders.Going forward, we hope Alibaba.com continues strengthening buyer verification and fraud protection so sellers like us can operate with even greater confidence.

6. Advice for New Suppliers on Alibaba.com

Stay active and respond quickly. Buyers appreciate clear communication and consistent follow-ups. Most importantly, focus on product quality, transparency, and timely service—these are the foundations for building trust and long-term business relationships on the platform.