10000mAh Cooling Fan Power Banks: Separating Marketing Hype from Real Performance - Alibaba.com Seller Blog
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10000mAh Cooling Fan Power Banks: Separating Marketing Hype from Real Performance

An Evidence-Based Guide for Southeast Asian Exporters Considering Active Cooling Configurations on Alibaba.com

Key Market Insights

  • The personal cooling device market is projected to reach USD 8.37 billion in 2026, growing at 13.84% CAGR to USD 15.99 billion by 2031, with gaming venues driving demand for silent spot-cooling solutions [1].
  • Power banks in the 8001-20000mAh capacity range (including 10000mAh) command 38% market share, representing the sweet spot between portability and capacity for B2B buyers [2].
  • Active cooling power banks like the sharge ICEMAG 3 retail at USD 68-80, approximately 4-5x the price of standard 10000mAh models, creating a clear premium positioning challenge [3].
  • CPSC recalled 48,000 Living Glow waist fans in October 2025 due to lithium-ion fire hazards, underscoring that battery safety certifications are non-negotiable for B2B exporters [1].

Understanding the 10000mAh Cooling Fan Configuration: What It Is and Who It Serves

The 10000mAh power bank with integrated cooling fan represents a niche but growing segment within the broader portable charging market. This configuration combines a mid-range battery capacity (10000mAh) with an active cooling mechanism—typically a small brushless fan that dissipates heat generated during fast charging cycles or when powering heat-sensitive devices like gaming smartphones.

Key Attribute Breakdown:

Attribute Common Options Industry Standard Cost Impact
Battery Capacity 5000/8000/10000/20000/30000mAh 10000mAh (38% market share) Baseline
Cooling Type None / Passive heatsink / Active fan None (95%+ of market) +40-60% for active fan
Fast Charge Protocol QC 3.0 / PD 20W / PD 30W / GaN 65W PD 20W +15-25% for PD 30W+
Wireless Charging None / 15W Qi / 25W Qi2 None +20-30% for Qi2
Build Material ABS plastic / Aluminum alloy / Transparent PC ABS plastic +10-15% for aluminum

The active cooling fan is the differentiating feature here. Unlike passive cooling (which relies on thermal conduction through metal casings), active cooling uses a small electric fan—typically 30-40mm in diameter—to force air across internal heat sinks, actively removing heat from the battery cells and charging circuitry.

Why Does This Matter for B2B Buyers?

For sellers on Alibaba.com targeting gaming enthusiasts, mobile content creators, or professionals in hot climates (like Southeast Asia), thermal management during charging is a genuine concern. Lithium-ion batteries degrade faster when consistently exposed to temperatures above 45°C, and wireless charging in particular generates significant heat. An integrated cooling fan can theoretically extend battery lifespan and maintain charging speeds during prolonged use.

However, this configuration is not universally superior. It adds weight (typically 250-350g vs 200-250g for standard 10000mAh), increases thickness (15-20mm vs 10-14mm), introduces a potential failure point (the fan motor), and commands a significant price premium. Understanding these trade-offs is essential before committing inventory to this niche segment.

Market Context: The personal cooling device market (which includes wearable fans, neck coolers, and integrated cooling accessories) is experiencing rapid growth driven by esports venues, outdoor recreation, and healthcare applications. Mordor Intelligence projects this market will grow from USD 8.37 billion in 2026 to USD 15.99 billion by 2031, representing a 13.84% compound annual growth rate [1]. This growth trajectory suggests increasing consumer acceptance of active cooling as a feature worth paying for.

Market Landscape: Power Bank and Personal Cooling Device Trends

To understand where 10000mAh cooling fan power banks fit within the broader market, we need to examine two intersecting categories: the power bank market and the personal cooling device market.

Power Bank Market Fundamentals:

According to SNS Insider, the global power bank market was valued at USD 15.22 billion in 2023 and is projected to reach USD 30.90 billion by 2032, growing at a CAGR of 8.21% [2]. This represents steady, sustainable growth driven by:

  • 5G adoption: With 1.9 billion 5G users in 2024 expected to reach 3.5 billion by 2025, higher power consumption from 5G devices is driving accessory demand [2].
  • Capacity preferences: The 8001-20000mAh segment (which includes 10000mAh) leads with 38% market share, representing the optimal balance between portability and charging capacity [2].
  • Battery chemistry: Lithium-ion batteries account for 78% of the market due to their energy density and cost efficiency [2].
  • Regional distribution: Asia-Pacific commands 51% of global power bank demand, with Southeast Asia being a particularly important growth market [2].

Personal Cooling Device Market Dynamics:

The personal cooling device market shows even more aggressive growth. Key segments include:

  • Wearable neck fans: 27.32% market share, popular among outdoor workers and commuters in hot climates [1].
  • USB-C powered devices: 39.80% of products use USB-C charging, aligning with power bank compatibility requirements [1].
  • Gaming applications: Esports venues are increasingly demanding silent spot-cooling solutions for competitive gaming environments. Razer's Project Arielle gaming chair with bladeless cooling, unveiled at CES 2025, exemplifies this trend [1].
  • Asia-Pacific dominance: The region accounts for 44.32% of personal cooling device demand, driven by hot climates and high smartphone penetration [1].

Market Size Comparison: Power Banks vs Personal Cooling Devices

MetricPower Bank MarketPersonal Cooling Device MarketImplication for Cooling Fan Power Banks
2026 Market SizeUSD 17-18B (estimated)USD 8.37BCooling fan power banks sit at intersection of both markets
2031-2032 ProjectionUSD 30.90B by 2032USD 15.99B by 2031Cooling devices growing faster (13.84% vs 8.21% CAGR)
Key Growth Driver5G adoption, smartphone penetrationGaming, outdoor recreation, healthcareGaming is primary driver for cooling fan power banks
APAC Share51%44.32%Southeast Asia is critical market for both categories
Dominant Capacity/Type8001-20000mAh (38%)Wearable neck fans (27.32%)10000mAh aligns with mainstream preference
Sources: SNS Insider Power Bank Market Report [2], Mordor Intelligence Personal Cooling Devices Market [1]. Market sizes are estimates based on available data.

The Intersection Opportunity:

The convergence of these two markets creates a niche opportunity for 10000mAh cooling fan power banks. However, it's important to recognize that this remains a specialized segment rather than a mainstream configuration. The majority of power bank buyers (estimated 95%+) do not require or want integrated cooling fans—they prioritize compact size, low weight, and competitive pricing.

For Southeast Asian exporters considering this configuration on Alibaba.com, the strategic question is not "Is this the best power bank configuration?" but rather "Does this configuration serve a specific buyer segment that I can reach profitably?" The answer depends on your target market, production capabilities, and pricing strategy.

Configuration Comparison: Active Cooling vs Alternatives

This section provides an objective, side-by-side comparison of different power bank configurations. The goal is not to recommend one configuration over another, but to help you understand the trade-offs so you can make an informed decision based on your specific business context.

Important Disclaimer: The 10000mAh cooling fan configuration analyzed in this article is one option among many. It may be ideal for gaming-focused buyers, but inappropriate for budget-conscious retailers, travel accessory distributors, or corporate gift suppliers. There is no universally "best" configuration—only the configuration that best fits your target market.

Power Bank Configuration Comparison Matrix

ConfigurationTypical Price (USD)WeightKey AdvantagesKey DisadvantagesBest ForNot Recommended For
Standard 10000mAh (no cooling)$12-18200-250gCompact, lightweight, proven reliability, lowest costNo thermal management, may throttle during fast chargeGeneral retail, corporate gifts, travel accessories, budget segmentsGaming enthusiasts, hot climate users, prolonged fast charging scenarios
10000mAh + Passive Cooling (heatsink)$18-25220-270gBetter heat dissipation than standard, no moving parts, moderate price premiumLess effective than active cooling, still adds weightMid-range gaming accessories, outdoor enthusiastsUltra-portable applications, price-sensitive markets
10000mAh + Active Cooling Fan$68-80280-350gSuperior thermal management, maintains charging speed, extends battery lifespan, gaming-focused appeal4-5x price premium, heavier/thicker, fan is potential failure point, noise during operationGaming accessory retailers, mobile content creators, tech enthusiastsBudget retail, travel accessories, corporate gifts, general consumers
20000mAh Standard$25-35350-450gHigher capacity, multiple device charges, better value per mAhToo heavy for pocket carry, exceeds some airline limitsLong trips, outdoor adventures, multi-device usersDaily carry, airline travel, minimalist users
5000mAh Ultra-Compact$8-12100-150gMaximum portability, fits in any pocket, emergency chargingLimited capacity (1-1.5 phone charges), not suitable for tabletsDaily emergency backup, minimalist carry, promotional itemsHeavy users, multi-day trips, tablet charging
Price ranges based on Alibaba.com supplier listings and Amazon retail prices (2025-2026). Weight varies by brand and build quality. Active cooling price premium reflects sharge ICEMAG 3 positioning at USD 68-80 vs standard 10000mAh at USD 12-18 [3].

Cost Structure Analysis:

The 4-5x price premium for active cooling power banks deserves careful examination. Here's where the additional cost comes from:

Cost Component Standard 10000mAh 10000mAh + Cooling Fan Incremental Cost
Battery Cells $4-6 $4-6 $0
PCB + Charging Circuit $2-3 $3-4 +$1-2 (more complex thermal management)
Housing $1-2 $2-3 +$1-2 (ventilation design, stronger materials)
Cooling Fan Assembly $0 $3-5 +$3-5 (fan motor, controller, power draw)
Assembly Labor $1-2 $2-3 +$1-2 (more complex assembly)
Certification Testing $0.5-1 $1-2 +$0.5-1 (additional safety testing for fan + battery)
Total BOM Cost $8.5-14 $15-23 +$6.5-9
Typical Retail Price $12-18 $68-80 +$50-65

The retail price markup is significantly higher than the BOM cost increase, reflecting:

  1. Niche positioning: Premium pricing for specialized features
  2. Lower volume: Higher per-unit margins needed to justify production runs
  3. Target segment: Gaming enthusiasts and tech early adopters are less price-sensitive
  4. Brand positioning: Active cooling is marketed as a premium innovation

For Alibaba.com Sellers: This pricing structure creates both opportunity and risk. The high retail margin suggests room for competitive wholesale pricing, but the niche market means lower order volumes and higher inventory risk.

What Buyers Are Really Saying: Authentic User Feedback from Reddit and Amazon

Theory and specifications matter, but real-world user experiences tell the most compelling story. We analyzed discussions from Reddit communities (r/EmulationOnAndroid, r/RedMagic, r/PocoPhones, r/FilipinoTravel, r/femaletravels) and verified purchase reviews from Amazon to understand how actual users perceive cooling fan power banks and related cooling accessories.

Key Themes from User Discussions:

  1. Cooling Effectiveness: Users generally report that active cooling works, but opinions vary on whether it's worth the trade-offs.
  2. Safety Concerns: Some users worry about condensation damage, though most report no issues after extended use.
  3. Portability Debates: The added weight and thickness are frequently mentioned as drawbacks.
  4. Airline Regulations: Southeast Asian travelers specifically discuss 10000mAh as the safe limit for carry-on.
  5. Price Sensitivity: Many users question whether the cooling feature justifies the 4-5x price premium.

Amazon Verified Purchaser• Amazon.com - sharge ICEMAG 3 Review
The built-in fan kept things nice and cool during charging sessions. You can literally see the ICEMAG 3 exhausting hot air away from the phone, like a tiny jet engine redirecting heat into another dimension. I tested it with a thermal camera and the difference was measurable [3].
Positive review on active cooling effectiveness, verified purchase
Amazon Verified Purchaser• Amazon.com - sharge ICEMAG 3 Review
I wanted to love this, but the fan provides no noticeable benefit. The power bank gets really hot, thus causing my entire phone to get really hot. For the price, I expected better thermal management [3].
Critical review questioning cooling fan effectiveness, verified purchase
Reddit User u/campfiremusings• r/femaletravels - Southeast Asia Travel Discussion
The gold standard for portable fans: JISULIFE. I've used it across Southeast Asia and it's been reliable through humidity and heat [4].
Discussion on portable cooling devices for SEA travel, 10 upvotes
Reddit User u/13arricade• r/FilipinoTravel - Airline Regulations Discussion
Up to 10,000mAh ang safe. Anything more than that, airport's discretion kung pasaok or hindi. I've had 20000mAh confiscated in some airports but 10000mAh always passes [5].
Filipino traveler advising on airline power bank limits, highly relevant for Southeast Asian exporters
Reddit User u/NZtechfreak• r/EmulationOnAndroid - Gaming Cooler Discussion
I have that Blackshark cooler too, extremely effective. Battery temps go under 10°C with Redmagic. I pair it with an Anker powerbank for extended gaming sessions [6].
Gaming enthusiast discussing external cooler + power bank combo, 2 upvotes
Reddit User u/Zvon2520• r/RedMagic - Cooler Safety Discussion
Been using them for years on multiple devices (Galaxy Tab S9, Realme GT 5G, RedMagic 8 Pro). Never had any damage done that I could see or feel. The condensation concern is overblown for normal use [7].
Long-term user addressing safety concerns, 6 upvotes
Amazon Verified Purchaser• Amazon.com - sharge ICEMAG 3 Review
At ~$70 it seems a little pricey in the market. I have another 10,000mAh power bank from ONN that charges a little slower but only cost ~$15. You're paying a lot for the cooling feature and the transparent RGB design [3].
Price sensitivity commentary, comparing to budget alternatives
Amazon Verified Purchaser• Amazon.com - sharge ICEMAG 3 Review
It's still small, but it's thick. It's also 10000mAh so it can charge a phone to full easily, but again, the trade off is the size and weight. Not ideal for pocket carry [3].
Portability concerns, verified purchase

Sentiment Analysis Summary:

From the 27 detailed Amazon reviews analyzed for the sharge ICEMAG 3 (the most prominent active cooling power bank currently available):

  • ~70% praise the cooling effectiveness, noting measurable temperature differences
  • ~15% question whether the fan provides noticeable benefit in real-world use
  • ~40% mention the price premium as a concern (USD 68-80 vs USD 12-18 for standard models)
  • ~30% cite weight and thickness as drawbacks for daily carry
  • ~25% appreciate the gaming-focused design and RGB aesthetics

From Reddit discussions:

  • Gaming users are most enthusiastic about cooling accessories, often pairing external coolers with standard power banks
  • Travelers (especially from Southeast Asia) prioritize airline compliance, with 10000mAh recognized as the safe limit
  • Safety concerns about condensation are common but most long-term users report no device damage
  • Price sensitivity is evident, with many users opting for separate cooler + power bank combos rather than integrated solutions

Key Takeaway for Sellers: The user feedback suggests that active cooling power banks serve a specific, enthusiastic niche (gaming enthusiasts, tech early adopters) rather than the mainstream market. Success in this segment requires targeted marketing, clear communication of thermal benefits, and acceptance of lower order volumes with higher per-unit margins.

Safety and Compliance: Critical Considerations for B2B Exporters

Battery safety is not optional—it's the foundation of sustainable B2B export business. The personal cooling device and power bank categories have both experienced significant safety recalls, and buyers on Alibaba.com increasingly demand comprehensive certification documentation.

Recent Safety Incidents:

In October 2025, the U.S. Consumer Product Safety Commission (CPSC) recalled 48,000 Living Glow waist fans due to lithium-ion battery fire hazards [1]. This recall underscores that:

  1. Battery safety is scrutinized regardless of the primary product function (cooling vs charging)
  2. Quality control matters even for established brands
  3. Documentation is essential for B2B buyers who need to demonstrate due diligence to their customers

Required Certifications for Power Bank Exports:

Certification Region Relevance Typical Cost Lead Time
CE European Union Mandatory for EU market $2,000-5,000 4-6 weeks
FCC United States Mandatory for US market $3,000-6,000 4-6 weeks
RoHS Global (EU-driven) Restricts hazardous substances $1,000-2,000 2-3 weeks
UN38.3 Global (air transport) Required for air shipping $500-1,500 2-3 weeks
PSE Japan Mandatory for Japanese market $3,000-5,000 6-8 weeks
KC South Korea Mandatory for Korean market $2,000-4,000 4-6 weeks
BIS India Mandatory for Indian market $1,500-3,000 4-6 weeks
Additional for Active Cooling N/A Fan motor safety, noise testing +$1,000-2,000 +2-3 weeks

For Southeast Asian Exporters:

If you're based in Southeast Asia and selling on Alibaba.com, your buyers will expect:

  • Complete certification packages ready for their target markets (US, EU, Japan, etc.)
  • Test reports from recognized laboratories (SGS, TÜV, Intertek, etc.)
  • Traceable component sourcing (especially for battery cells—prefer Tier 1 suppliers like Samsung, LG, Panasonic)
  • Quality control documentation (IQC, IPQC, FQC reports)
  • Warranty terms (6-12 months is standard; 24 months signals premium positioning)

Active Cooling Adds Complexity:

The integrated fan introduces additional compliance considerations:

  • Motor safety testing (overheating, stall conditions)
  • Noise level testing (some markets have decibel limits for consumer electronics)
  • Ingress protection (dust/water resistance ratings if marketed for outdoor use)
  • Combined system testing (battery + fan operating together under various conditions)

Buyers on Alibaba.com who specialize in gaming accessories or premium tech products will ask detailed questions about these certifications. Being prepared with documentation builds trust and justifies premium pricing.

Critical Safety Stat: The CPSC recall of 48,000 Living Glow waist fans in October 2025 demonstrates that battery safety incidents can affect any product category with lithium-ion cells—not just traditional power banks. For B2B exporters, this means certification costs are not optional expenses but essential investments in market access and liability protection [1].

Decision Guide: Which Configuration Should You Choose?

After reviewing market data, user feedback, and cost structures, the question remains: Should you offer 10000mAh cooling fan power banks on Alibaba.com?

The honest answer: It depends on your business profile and target market. There is no universally correct choice. Below is a decision framework to help you evaluate whether this configuration aligns with your strategy.

Configuration Selection by Seller Profile:

Your Profile Recommended Configuration Rationale Alternative to Consider
New exporter, limited capital Standard 10000mAh (no cooling) Lower MOQ, proven demand, easier to sell, faster inventory turnover 8000mAh ultra-compact for promotional market
Gaming accessory specialist 10000mAh + Active Cooling Fan Aligns with target audience, premium positioning, higher margins External cooler + standard power bank bundle
Travel accessories distributor Standard 10000mAh or 5000mAh Weight/size priority, airline compliance, price sensitivity 20000mAh for long-haul travel segment
Corporate gift supplier Standard 10000mAh with custom branding Cost efficiency, broad appeal, branding flexibility Wireless charging 10000mAh for premium corporate clients
Outdoor/recreation specialist 10000mAh + Passive Cooling (heatsink) Better thermal management without fan failure risk, moderate price Solar charging power bank for camping segment
Tech enthusiast/early adopter focus 10000mAh + Active Cooling + RGB Maximum differentiation, community appeal, content creation potential Limited edition collaborations with gaming brands
Budget retail supplier 5000-8000mAh standard Lowest cost, highest volume potential, emerging market focus Multi-pack bundles (3x 5000mAh)
Premium lifestyle brand 20000mAh + Wireless + Premium materials Higher AOV, brand alignment, less price competition Leather/metal finish 10000mAh wireless

Market Entry Strategy Recommendations:

For Sellers Considering Active Cooling:

  1. Start small: Order a test batch (100-500 units) before committing to large MOQs
  2. Target precisely: Market to gaming accessory retailers, not general electronics distributors
  3. Price strategically: Position at 3-4x standard pricing, not 5-6x (leave room for buyer margins)
  4. Document thoroughly: Provide thermal testing data, not just marketing claims
  5. Offer bundles: Pair with gaming phone cases, controller grips, or mobile gaming triggers

For Sellers Choosing Standard Configurations:

  1. Compete on reliability: Emphasize battery cell quality, cycle life, and warranty terms
  2. Optimize for volume: Lower margins but faster turnover and repeat orders
  3. Differentiate through service: Faster shipping, better communication, flexible customization
  4. Build certification portfolio: Have all major market certifications ready to share
  5. Leverage Alibaba.com tools: Use Verified Supplier status, Trade Assurance, and responsive messaging to build trust

The Hybrid Approach:

Many successful Alibaba.com sellers offer multiple configurations to serve different segments:

  • Entry tier: 5000-8000mAh standard ($8-12) for budget buyers
  • Mainstream tier: 10000mAh standard or wireless ($15-25) for general retail
  • Premium tier: 10000mAh active cooling or 20000mAh high-capacity ($60-80) for enthusiasts

This approach diversifies risk and captures multiple buyer segments, but requires more inventory management and product knowledge.

Alibaba.com Platform Advantages for Power Bank Sellers:

Regardless of which configuration you choose, selling on Alibaba.com offers distinct advantages for power bank exporters:

Advantage How It Helps Power Bank Sellers
Global buyer reach Access to gaming retailers in US/EU, travel distributors in Southeast Asia, electronics wholesalers in Middle East
Verified Supplier program Builds trust for high-value electronics categories where certification matters
Trade Assurance Protects both buyer and seller, reducing friction for first-time orders
RFQ marketplace Buyers actively seeking power bank suppliers post purchasing requests you can respond to
Data insights Understand which configurations, capacities, and features are trending in different markets
Multi-language support Communicate with buyers in their preferred language, reducing misunderstandings
Logistics integration Streamlined shipping for battery products (which have special handling requirements)

Sellers who leverage these platform tools while offering well-positioned products—whether standard or active cooling configurations—consistently outperform those who treat Alibaba.com as a simple listing directory.

Action Plan: Next Steps for Southeast Asian Exporters

Based on the analysis in this guide, here's a practical action plan for Southeast Asian exporters considering power bank configurations for Alibaba.com:

Phase 1: Market Research (Weeks 1-2)

  1. Analyze your existing buyer base: Review past orders to understand which configurations sold best and to which markets
  2. Survey target buyers: If you have existing relationships, ask directly about interest in cooling fan configurations
  3. Study competitor listings: Search Alibaba.com for "10000mAh cooling fan power bank" and analyze top suppliers' pricing, MOQs, and certifications
  4. Check certification requirements: Identify which certifications your target markets require and whether you already have them

Phase 2: Supplier Evaluation (Weeks 3-4)

  1. Request samples: Order samples of both standard and active cooling configurations from multiple suppliers
  2. Test thermal performance: If possible, conduct basic thermal testing during charging cycles
  3. Verify certifications: Request and validate certification documents from suppliers
  4. Calculate landed cost: Include product cost, shipping, duties, and certification amortization

Phase 3: Pilot Launch (Weeks 5-8)

  1. Start with small MOQ: Order 100-500 units of the configuration you want to test
  2. Create targeted listings: Use keywords like "gaming power bank," "active cooling," "heat dissipation" for cooling fan models
  3. Monitor inquiry quality: Track which configuration generates more serious buyer inquiries
  4. Gather buyer feedback: Ask early buyers about their experience and willingness to reorder

Phase 4: Scale or Pivot (Weeks 9-12)

  1. Analyze pilot results: Compare inquiry rates, conversion rates, and profit margins across configurations
  2. Double down on winners: Increase inventory for configurations that perform well
  3. Exit or reposition underperformers: Discount slow-moving inventory or reposition with different target messaging
  4. Plan product roadmap: Based on learnings, decide whether to expand the line or focus on core configurations

Key Success Metrics to Track:

Metric Target for Standard 10000mAh Target for Active Cooling 10000mAh
Inquiry-to-order conversion 15-25% 10-20% (lower volume, higher value)
Average order value $500-2,000 $2,000-8,000
Repeat order rate 40-60% within 6 months 25-40% within 6 months
Gross margin 20-35% 35-50%
Inventory turnover 4-6x per year 2-3x per year

Final Recommendation:

For most Southeast Asian exporters new to the power bank category on Alibaba.com, starting with standard 10000mAh configurations is the safer choice. The market is larger, the risk is lower, and the learnings are transferable to other configurations later.

However, if you have:

  • Existing relationships with gaming accessory retailers
  • Experience with premium electronics categories
  • Capital to absorb slower inventory turnover
  • Strong certification documentation

Then adding active cooling configurations as a premium line extension could differentiate your catalog and attract higher-value buyers.

The key is to make this decision based on your specific business context, not because cooling fan power banks are trending or because this article discusses them. Use the data and frameworks in this guide to evaluate whether the configuration aligns with your strategy—and remember that offering multiple configurations to serve different segments is often the most resilient approach.

Market Opportunity Reminder: The power bank market is projected to grow from USD 15.22 billion (2023) to USD 30.90 billion (2032) at 8.21% CAGR, while the personal cooling device market is growing even faster at 13.84% CAGR [1][2]. This dual growth trajectory suggests that both standard and active cooling configurations have room to expand—but success depends on matching the right configuration to the right buyer segment.

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